Office tower grab-and-go cooler reset

Corporate campus, 18 buildings with micro-market coolers

“Our corporate customer is losing money on shrink in the grab-and-go cooler and wants fewer SKUs to manage. What do we reset with?”

The answer

Consolidate on a single case configuration across flavours. The HPP citrus line runs six flavours through one case spec at 21 days chilled, which cuts both shrink and ordering complexity.

Talk track

• 21-day chilled life roughly doubles the sell-through window versus fresh-pressed.
• One case config across six flavours means one line on the order guide.
• Morning beverage anchors the cooler and pulls traffic that was going elsewhere.